Amour Vert

Amour Vert is a sustainable fashion brand blending California ease with French elegance. With a strong commitment to responsible production, the brand emphasizes authenticity, storytelling, and conscious design.

  • Led art direction for seasonal campaigns centered on real women and authentic relationships
  • Developed creative concept and narrative to move away from traditional fashion imagery
  • Directed and produced campaign photo shoots capturing emotion, connection, and storytelling
  • Created a printed catalog aligned with the brand’s sustainability ethos
  • Extended campaign storytelling into digital experiences to reinforce brand values across channels