Antelope is a forward-thinking pet care brand blending innovation and compassion to support the health and well-being of pets and their owners. Founded with a mission to raise industry standards, the brand balances playfulness with purpose.

• Led naming strategy, creating the name “Antelope” to reflect elevated standards and graceful movement
• Designed the logo and core brand identity, expressing energy, motion, and optimism
• Built a scalable visual identity system designed to grow with future product categories
• Designed and developed the brand’s website to clearly communicate mission, values, and offerings
• Created packaging design aligned with the brand’s joyful, modern sensibility
• Established a cohesive brand foundation to support long-term growth and expansion